​Megan Litwin is the author of the upcoming Twinkle, Twinkle Winter Night (Clarion, 2022) and a guest contributor to 24 Carrot Writing. A former teacher (and a forever one at heart), her lifelong work is growing lifelong readers. Visit her at www.meganlitwinbooks.com.

Amanda Davis is a teacher, artist, writer, and innovator who uses her words and pictures to light up the world with kindness. 30,000 Stitches: The Inspiring Story of the National 9/11 Flag is her debut picture book.
Find out more at https://www.amandadavisart.com/​

Kelly Carey is the co-founder of 24 Carrot Writing and the author of How Long Is Forever (Charlesbridge, 2020).  Learn more about Kelly at www.kcareywrites.com. 

Kristen's picture book, Miss Rita, Mystery Reader, which she wrote with her nephew Sam Donovan (who spent a lot of time sitting in the chair when they were revising) is coming out May, 2022 from MacMillan FSG Young Readers. When Kristen is not writing she's usually working on Little Book Locker which people can find out about at LittleBookLocker.org.
Her website is kristenwixted.com 

Annie Cronin Romano is one of the co-founders of 24 Carrot Writing and is a published picture book author. In addition to her love of kidlit, she also writes adult fiction, works as a bookseller and library assistant, and is a literary associate with Olswanger Literary. Learn more about Annie at www.anniecroninromano.com.

Amanda Smith is a co-founder of 24 Carrot Writing. Her poems "Stingray" and "Cuttlefish" can be found in the Writers' Loft's newest illustrated anthology Friends and Amemones: Ocean Poems for Children. Learn more about Amanda at AmandaSmithWrites.

Bonus Gift Ideas:
Let's be honest. We don't always need more stuff. Often an experience or thoughtful donation to a bookish cause will warm the cockles of a writer's heart more than any physical object. Consider giving a yearly membership to a local writing organization or community such as the Writer's Loft, a craft related online course or workshop, or an SCBWI-membership. Or perhaps donate towards a worthy organization, such as Little Book Locker, in the name of the writer in your life, and let them know. 

By Kelly Carey 

If you are reading this blog, then you already know the benefits of perusing great blogs as a reader, but blogs can also be a tremendous help when you are trying to market your book. Two of my writing friends are launching amazing books soon and they asked me for advice on setting up a blog tour. I’m going to share that advice with you too!
 
Don’t have a book contract yet? That’s okay. Read the tips and advice and learn how you can position yourself now to be ready to send your book out on an amazing blog tour when you do have a publishing date! 

​#1 Your KidLit Community Is Flush with Wonderful Bloggers
 
The authentic time and energy you have put into building your KidLit community likely means you know a few KidLit bloggers. Have you met authors at conferences who have blogs? Have you met bloggers at book signings? At retreats? Those relationships are the best place to start when deciding to reach out to bloggers for spots. Your KidLit friends are going to be excited about your upcoming success and if they have a blog, they will be happy to boost your news on their site.
 
Don’t have any blogging contacts? Don’t worry, it’s okay. Ask your critique partners if they have any connections. Reach out to the relationships you have in the KidLit community and ask if anyone could introduce you to bloggers they know.
 
For those of you who are pre-published, work on building relationships now so that you will have a long and comfortable list of bloggers ready to trumpet out news of your debut! 

#2 Offer Relevant Content to the Blog
 
If you are asking for space on a blog, you need to honor the theme, format, and audience of the blog. The blogs that will host you are those that see you offering good content. Make sure you have read the blog and that you have a clear idea of how you and your book fit the blog’s structure and how you and your book could be featured.
 
For example, does the blog routinely run interviews with debut authors, like Lindsay Ward’s CritterLit blog? Offer an interview. Does the blog feature authors with a unique hook, like Nancy Tupper Ling’s Author Acrostic blogs? Offer to write a poem. If, like 24 Carrot Writing, the blog offers tips and advice to writers, offer to write a helpful post on a relevant topic as Cathy Ballou Mealy did for 24 Carrot Writing here.
 
Know how the blog handles guest authors, debut books, and cover reveals and be specific in your request. A straight ask to “please review my book,” is not the best method. Leave that type of request to the publicist at your publishing house. At 24 Carrot we never review books on request. That’s not our format.
 
The best way to know how you can fit into a particular blog is to be a regular subscriber of the blogs you love and might want to see yourself on someday. If you are pre-published, be a patron of your favorite blogs. Comment, retweet and repost your dream blogs and you’ll be ready to fit into their format when the time comes.

​#3 Be an Easy Guest
 
Many bloggers are busy wearing multiple hats and love finding guest bloggers who provide everything needed to assemble a great guest spot.
 
Make sure your request to be featured on the blog is easy.
 
In your initial email offer up the following:

• Remind the blogger of your connection (where you met/how you know each other)
• Share the Title, publisher, pub date and a one sentence pitch of your book
• Offer to provide material in the blog format (i.e., guest post on a relevant topic, interview, acrostic poem)
• Be Flexible but do offer dates you are hoping to post

 
Once you have a spot make sure you:

• Hit the deadline requested by the blogger (Don’t be late!)
• Comply with any wordcount parameters and formats the blogger has requested
• Provide a headshot, cover of your book, and any pictures that complement the post
• Provide a brief bio and links to your website
• Provide a link to purchase your book

 
Even if the blogger hasn’t asked for these things, make it easy for them to pop this information into a post. If you have provided it and it is readily available, chances are you’ll see it in the post. 

​#4 Timing Can be Flexible
 
If you are setting up a blog tour for your launch, you’ll want blogs to post ideally the month prior to your launch and the month of your launch. This will create that wonderful buzz you want to generate and hopefully drive preorders as well as post launch purchases. Many blogs schedule their posts three to six months out, so it’s a good idea to start asking for spots four to seven months before your launch month.
 
Worried you’re too late? You’re not. Bloggers are always looking for great content and sometimes have spots in their schedule to fill. They might love a last-minute booking. And remember, if the only spots left are months after your launch, a post at any time can still help readers find your book. Suggest a date tied to the theme of your book, even if it is a year after your launch, it will still help readers find your book.

​#5 Don’t Rely Just on the Publicists at Your Publishing House
 
The publicists at your publishing house will reach out to bloggers and reviewers on your behalf. But publicists are busy folks and if you have personal contacts, they will be happy that you reached out. If your publicist sees you working hard to promote your book, they will be happy to work hard alongside you.
 
Your publicity team is never going to be upset if you have already secured spots on blogs - go for it! 

​#6 Don’t Worry About Over Saturation
 
Marketing stats say a person will need to encounter your book 7-10 times before they decide to purchase it. That means they need to hear a friend talk about it, see it on social media, read about it in a blog, and/or spot it in a bookstore a handful of times before a purchase might be made.
 
Every blog about your book is a chance for a reader to find and hopefully purchase your book. Every blog gives you a reason to repost and retweet things on social media that will keep your book news buzzing.  
 
Remember, not every reader will see every blog you appear on. You want to maximize your visibility. When it comes to a blog tour, you want lots of venues.

​#7 Asking for Group Spots
 
If you are in a Marketing Group that’s wonderful! If you are not check out this post about the benefits of group marketing and how to find a group here.
 
I reached out to bloggers that I knew for my Soaring 20s Picture Book marketing group, and I have to say, asking on behalf of others was a bit easier than asking just for myself. Other members of our group did the same. Many bloggers, offered to let members of our group contact them individually while others opted to host us as a group. Either way, we were grateful for the opportunity. Make sure you take advantage of these offers when they come your way.
 

All of these tips are made easier if you are already a follower of the blog. While you are awaiting your first or next contract, spend time connecting with the KidLit community and be a regular reader of your favorite blogs.

​When you ask them to support your marketing efforts, you will be glad you did!

  Guest blog by Cathy Ballou Mealey

It's International Sloth Day and we have the perfect guest!

No, it's not because she lazes around and moves in incremental steps! Cathy is a busy writer who moves at a wonderfully productive speed. Her debut, When A Tree Grows (Sterling, 2019) was joined this year by Sloth and Squirrel in a Pickle (Kids Can Press, 2021). It's that wonderful sloth character and her decision to write him dialogue free that makes Cathy the perfect guest for International Sloth Day! 

​I decided to pair my serene sloth with a speedy squirrel in an unlikely friendship story. Squirrel’s desire to travel fast with his buddy Sloth leads to their adventures as pickle packers to earn money for a tandem bicycle. My first drafts featured typical picture book dialogue:
 
“Sloth, I want a bike just like that. We could go fast!”
 
“I don’t know, Squirrel. I like to go slow.”
 
Then I revised in some fairly terrible ways to drag out Sloth’s speech with way-too-many-vowels-and-hyphens:
 
“I don’t k-n-o-o-o-w, Squirrel. I like to g-o s-l-o-o-o-w.”

​While I felt happy with the emerging story structure, the dialogue was messy and too difficult to read. Was I heading down the wrong revision path? I decided to study some famous comic duos for inspiration, which meant watching clips of Ernie and Bert, Laverne and Shirley, and the classic odd couple, Oscar and Felix. I finally found story magic when I saw Penn and Teller, the Las Vegas illusionists. Penn is the jovial, front-facing raconteur and Teller is the silent but essential partner in their silly shtick – just what I needed for Squirrel and Sloth!
 
Now my revisions flowed onto the page with ease. Sloth became the deep thinker and idea generator whose body language communicates everything. Sloth’s slow shrugs, nods, smiles and even slurps are the leisurely counterpoint to Squirrel’s rapid-fire, motor-mouth impulsivity.

When the talented Kelly Collier illustrated our story, she completely embraced and enhanced the silent Sloth character and played up his body language with hilarious subtlety. Sloth’s one-eye opened, slack limb gestures are accentuated with cartoony dizzy spirals, sleep drool and quizzical eyebrows. Perfect picture book humor and heart!
 
Although Sloth has no further words of wisdom to add here, he encourages you to explore opting in or out of dialogue in your stories. Consider characters whose actions may speak louder than words. And when it comes to the old axiom “show don’t tell,” an illusionist (or sloth) might suggest just the right magic to make your story sparkle!

Cathy Ballou Mealey is a scone lover and author of two picture books, WHEN A TREE GROWS and SLOTH AND SQUIRREL IN A PICKLE. Her short story UNDER THE DOCK was published in the July 2021 issue of Highlights for Children. She has planted acorns and pickled cucumbers but spends most of her time writing picture books north of Boston where she lives with her husband and two children. And while she has seen a wild moose, Cathy hasn’t met a wild sloth, yet.
 
To find out more, or get in touch with Cathy:
 
Website: https://cathyballoumealey.wordpress.com/about/
Twitter: https://twitter.com/CatBallouMealey
Instagram: https://www.instagram.com/catballoumealey/

There is nothing more decadent than a summertime read.

As I kid, I loved the freedom from textbooks and school assigned reading when I could browse a bookshelf and select whatever caught my fancy. We all have favorite spots to read but, in the vacation laced days of summer, I especially loved flipping the pages with smore sticky fingers by the shadowy light of a camp lantern or diving into the pages with my toes in beach sand and waves for an audience. With these gleeful moments in mind, 24 Carrot Writing is embarking on Book Pick Summer!

Every month, we’ll be posting some of our favorite books in the Book Pick section of our website. Join us for Book Pick Summer and add your own favorite reads to our Facebook page.

Happy Reading! 

~By Amanda Smith and Kelly Carey
​
Over the last year, you might have noticed some smart, funny, poignant author acrostics popping up on your social media feeds. These inventive introductions are brought to you by author Nancy Tupper Ling. 24 Carrot Writing talked to her about the intersection of author promotion and poetry and the importance of supporting fellow writers.

Tell us about your author acrostic project and how it got started? 
 Several months into the pandemic, I decided it would be fun to include some author interviews on my blog. But how to make them a little bit different? I wanted something playful, visual, and easy-to-read when people were flipping through social media. Why not an acrostic of their name?  Soon I added a brief bio and the covers of my guest’s books.  In the last few months, I’ve made all of the acrostics into a flipbook, thanks to my web designer, Eric Dubois. Feel free to flip through: https://www.nancytupperling.com/author-acrostics/

What is your connection to poetry that spurred your decision to solicit acrostic poems?   
Funny you should ask. There was a time when I swore I would never be a poet like my mom, Jean Tupper. That was “her thing” and I wanted to write short stories instead. Well, that didn’t last. In college I began to submit my fledgling poems to various journals. Gradually, after many revisions, a poem or two was accepted, and then more. Winning the Writer’s Digest Grand Prize definitely helped my confidence as a writer. What I love about poetry is how something as small as a haiku or as long as a sonnet can be so power-packed. This is true with “Author Acrostics” as well. I hope readers learn so much about each writer—their soul, their essence, in a tiny space.

Why do you think it is important to promote your fellow authors?   
The road is long and we’re all still learning, even after we’ve been published. Certainly, the pandemic reminded us that even if we might think that we prefer a solitary writer’s life, we still need one another for encouragement and growth.  The journey is most valuable when we can be generous with our talent and our art.

What do you hope to accomplish with your acrostic project?   
Honestly, I don’t know if I thought about this in the beginning, but what I have come to love most about spotlighting an author is the responses I get about their books. Either people learn about books they had no idea about, or they are reminded how much they loved a particular one, and they go back and reread it. It’s the librarian in me who wants to find the perfect read for the readers out there.

What is next for you? 
My next book is a children’s anthology with my co-author, June Cotner, called For Every Little Thing: Poems and Prayers to Celebrate the Day (Eerdmans Books for Young Readers). Arranged from waking up to falling asleep, this collection is all about finding gratitude in each day and its delights.  

Kelly and Annie are both author acrostic participants, and this week 24 Carrot Writing is thrilled to be featured. Thank you for inviting us, Nancy!

by Kelly Carey

​I love this holiday!

Yes, June Year is a holiday!

When it comes to writing and goals setting this is my favorite holiday. Some like January when you tap out lists of goals and resolutions with the enthusiastic optimism of the diapered New Year’s baby.  But June is the month when the mature goal setter emerges to take stock, assess, and for those who really want it, decides to persevere.

Remember those sparkly goals you set six months ago? What? You forgot about them! ACK!

Get them out. Oh good, some of you remember your writing goals for the year. But, what’s that? You sort of lost track? You petered out in March and now you are aimlessly drifting through writing projects?

Remain calm – the June Year holiday has come just in time!

Get out those 2021 goals. How are you doing so far? Hey, look, you hit a few! Hooray – party with a few carrots!

You missed some? No worries. You still have a full six months left in 2021 to hit those targets. Use the June Year holiday to celebrate all you have accomplished so far in 2021 and reset your goals for the second half of the year. Get ready to finish the year strong – 24 Carrot Writing strong! 
​
Happy June Year everyone! 

by Kelly Carey

With a book contract in hand, and a polished website, I found that the next step was to create a newsletter.
 
I know what you're thinking. More non-writing time! You’ve already spent so much time building a website. Which for non-tech folks, like me, meant hours figuring out why a column wouldn’t center right, or how to upload a good photo, or what color scheme to use, and hyperlinks. The website rabbit hole can make Alice’s adventure feel like a trip to the mailbox. But trust me, the newsletter is much easier, the benefits are worth it, and all the skills you learned creating your website transfer right over.
 
As soon as your book is announced, folks will be asking you for news. I couldn’t leave the house without bumping into someone who wanted to know what was new with my book. When asked, I would hand over my business card with my website address and say, “Go to my website and sign up for my newsletter and you'll be the first to know when the cover is revealed, when I have a publication date, and when I'm having a launch party." I found that folks appreciated being invited to sign up and this method allowed me to answer the "What's new with your book?" question in a solid and productive way.

​The newsletter doesn't have to be a daunting endeavor. You’ll publish your newsletter on your schedule and only as often as you decide. My book launched in April of 2020 and my first newsletter dropped in July of 2019. In total I put out 5 newsletters in 2019 and 8 in 2020. You can check out a list of my newsletters here. 

​The unexpected boon for me was that I collected almost 100 emails in the months before my launch from folks who signed up for the newsletter. To boost my subscriber list even more, I set a goal of reaching out to 10-12 friends every month to ask them if I could sign them up for my newsletter. The responses were overwhelmingly positive and that is how I got the bulk of my newsletter subscribers.

I announced my launch event in a newsletter and I think having a robust subscriber base really helped attendance. When I announce my second book (fingers crossed), I'll be grateful that I have a healthy group of subscribers and I’ll be ready to blast out the news to folks who were my first fans.
 
And my newsletter went beyond just my subscribers. People forwarded my newsletter to their friends and colleagues.  I’ve also seen folks put my newsletters on Twitter and Facebook too - so hooray! 

One way to expand the reach of your newsletter is to make sure it offers the recipient something more than just you tooting your own publishing horn. I often added the "What I'm Reading" section as a way to not only plug books from fellow writers but to offer my subscribers some helpful book recommendations. My friends and family are always asking me for book advice for themselves and their kids and putting book suggestions in my newsletter was a perfect way to add value. When I posted the newsletter and tagged the authors of books I had recommended they often retweeted and reposted it to their followers – bonus!! ​

There are no rules - no deadlines for your newsletter -- so it's totally your call on when and how often you post. Need one more nudge? You can check out this guest blog on 24 Carrot Writing by marketing guru Colleen Riordan about why authors need an email newsletter.

​You’ve done so much work and you want to make it easy for readers to get excited about your book and to get their own copy – maybe even an autographed copy at an author visit. Why not make it easy for readers by sharing all this news in a newsletter? ​

• ~Guest post by Kristine Asselin

Thank you to 24 Carrot Writing for asking me to blog for them today. It’s a pleasure to be here talking about one of my favorite things: The Query Letter.

A bit of background: It’s no secret that I’d queried a lot in the early 2010s (I’ve written about it in a bunch of places -- Articles about Querying and Writing - Query Godmother). After a few false starts, I signed with my third agent in the summer of 2013. This past summer, after seven years with the same agent, we parted ways—and I was honestly feeling like a bit of a failure. I’d been hoping for feedback on a manuscript and wasn’t prepared for my agent to be downsizing their list. In the middle of 2020, I took it really hard.

All this to say that anyone can be in the query trenches.

Writing a query can be scary. Remember, a query letter is a tool. It’s a way to put your words into the world. Don’t overthink the query letter. It’s manageable. There are parts to it.

1. Introduction (and opening paragraph):
Sometimes this is called the “hook” part of the query. Include the title, the word count, the target age, and the genre of the book. A short tagline (elevator pitch) can be included in this section as well. It is not mandatory, though. If you have something personal to add, like that you met the agent at a conference, or took their workshop, do that here. If you don’t have anything personal, don’t force it.
2. Book section:
Think of this as your back cover copy. This is the most important part of the query. Be specific, but brief. Try to express how your book is different than others. Use specificity about character goals, stakes, and motivations. This section should be the longest—after all the query is about your BOOK. Make sure you are answering these questions in this section:

• Who is the main character?
• What do they want more than anything else?
• What is stopping them from getting it?
• What problem do they face?
• What choices do they have to make?
• How does the problem get worse?

3. Bio:
Something about yourself and your expertise. What makes you the person to write this book? If you have any relevant published works, mention them here. Keep this part business. Don’t include things about your family or hobbies.

Query strategies:

• Do your research, determine what the submission guidelines are and attach what is asked for. This will differ by agent. Some want the whole book; some only want a few chapters or pages. If you’re querying a picture book, it will typically be the whole piece.
• I generally advise starting by sending out five query letters. When you receive a pass, send out a new one. (Look at this blog for ideas of where to find agents.) Keep track of your process and replies in a spread sheet or tracking tool.
• Don’t send too many queries at one time. If you feel like revising or refining the letter, you can’t do that if you’ve sent out too many at once.
• Don’t let querying get you down. If you feel overwhelmed, it’s okay to stop and take a break.
• Don’t take anything personally. But that said, take any and all feedback seriously.
• Putting your work out in the world requires having a bit of a tough shell. You have to be honest with yourself. When you get responses, make changes as appropriate. Be ready to change the manuscript if necessary, but don’t let it affect your confidence in yourself and your work.

I’ll be honest, I have yet to sign with a new agent. However, my request rate is over 20%, so I feel like my query letter is working, and there are several people considering my work. Keep track of this sort of data, so you know when to revise and/or move to the next manuscript.

Jumping into the querying pool can help you put aside your fears and anxieties about your work. Querying is forward motion. It is taking control of your career.

Know yourself and what works for you. I wish you all good luck in 2021.

Robert Thibeault designed an amazing and genre-specific cover: 
​

Hopefully, you can see how it would not only fit alongside the books in its genre but also stand out. It looks great as a thumbnail. Very important in this digital age!
 
Pro Tip: Choose a type of cover that sells well in the genre. What you love as a book cover might not be what your reader loves. Sometimes as authors, we have to put our personal preferences aside!
 
Here’s a closer look at Tom’s cover, so you can see the details: 

You can see here how an artist and book designer make a cover—it wraps around. Isn’t that cool?

REACHING YOUR READERS:
 
While Tom was waiting for his cover art masterpiece, he put up a freebie so people would sign up for his mailing list. 

 Having an email list—direct contact with fans—is the most important piece of the publishing puzzle.
 Without this, every time you publish a new book, you start from scratch looking for fans.
 
Tom gave away the first few chapters of his book and audio files of his book to entice people onto his list. Check it out here. Go ahead and sign up—Tom is going to KICKSTART this book, and you get to walk through the steps with him! (See the countdown page here!)
 
Don’t just hide your freebie and the sign-up to your list on your personal website—plug it into one of the sharing sites that go directly to fans. Right now, two of the biggest sites are BookFunnel and StoryOrigin. Using sites like these, Tom doubled the number of fans he had on his list!
 
Pro Tip: Story Origin is still in beta, so it’s currently FREE to use! Nothing beats free!
 
Once you have fans, interact with them on a weekly or regular basis. Use email companies like MailChimp or mailerlite to do this professionally.
 
Pro Tip: Make sure to consider who your fans are and give them what they are looking for! Remember that the people who sign up for your list are readers of your genre (or parents of the readers) and not just other writers or your friends.
 
Formatting/Book Design: Use a program like Vellum (only for Macs) to format the inside of your book, or use the free program at Reedsy.  Reedsy is a great one-stop-shop for finding indie-publishing support in general.

PRODUCTION:
 
While growing his email list, Tom finished all the production pieces.
 
Here’s a list you can use:

1. If you are writing a series, you’ll want the series name for the cover, and the first chapter of the next book included at the end of the first book.
2. Acknowledgments
3. Author bio and headshot
4. Description or author testimonials for the back cover, a description for online venues
5. Dedication
6. Copyright page
7. ISBN numbers (You’ll need one ISBN number for each distinct type of book.) Tom is publishing an ebook, paperback, and hardcover, so he has three. You purchase these through Bowker.
8. You can register your US copyright if you want to protect your Intellectual Property. This is easily done before your book is published.
9. Name of your publishing house and graphic, if you want.
10. A call to action for the back of your book. Very important. When people purchase your book, you’ll want to have them sign up for your mailing list or buy your next book!

 
Upload all the pieces (formatted correctly) along with the final cover artwork to Ingram Spark.

Pro Tip: if you pay to be a member at ALLi you get a code for free uploads and Kindle Direct Publishing (KDP has free uploads.

Upload your ebook to KDP and choose to either have your book in Kindle Unlimited or use a distributor to go wide (like Draft2Digital)
 
Pro Tip: Sites like Ingram Spark and KDP are often wonky, so make sure to save all your keywords and descriptions and bios elsewhere and paste them in. We have had some tense moments in the past!
 
Pro Tip: You can purchase keywords that work in your genre at K-lytics, KPD Spy, or Publisher Rocket, to attract the right online buyers. Oftentimes as authors, it’s hard for us to think about what search words readers use! These keywords help people find your book when they search for it.
 
If this seems like it’s a costly process, it can be. We generally budget $1,000 for a novel. (For an original cover like Tom’s from an artist, it’s much more!) But you can publish on a shoestring budget, by buying your cover premade (there are so many sites to use--just search for ‘premade book cover’) or by bartering. If you know someone who is a cover designer, and you are a great editor, trade those skills!
 
Pro Tip: It’s okay to publish with the budget you have and then upgrade things as you go!

FIND YOUR "WHY?"
 
One of the most important questions to ask, before you start this process, is, “Why?”
Why are you indie-publishing?
 
If you want to see your book in your local bookstores:

1.  Make sure to use Ingram Spark as a printer and distributor--not just KDP. (Most local booksellers don’t stock books printed by Amazon at KDP.)
2. Allow booksellers to make a profit off your book by giving them a good percentage—40% or so. (This will be one of the questions you have to answer when setting up your accounts with IngramSpark and KDP.)
3. Take returns. (Another account-setting up question you’ll run into.) Otherwise, booksellers won’t consider carrying your book. They will be able to order your book out of the Ingram Catalog once your book is published, or they can consign the book directly from you.

 
If you want to make the most money you can:

1. Focus on ebook sales.
2. Make the percentage that booksellers get as small as you can.
3. Ideally, have multiple books coming out in quick succession.
4. Check out Julia Koty’s cozy mystery series as a great example—she’s launching multiple books in the next few months!

 
Whatever you do, don’t go it alone. Some of the best resources for authors starting out on the Indie-pub path are Joanna Penn’s podcasts, the Facebook Group 20 Books to 50K, and joining an indie pubbing group. We have a virtual one at the Writers’ Loft if you’d like to join (email writersloftma@gmail.com to get on the email list). It’s run by Dave Pasquantonio who is also a freelance editor and knows a ton about book promotion. We promise, once you get going, things get easier, because you keep running into the same people, the same sites, and most of the people you run into are very supportive! So that’s another part of the job—be supportive of your fellow writers.
 
Pro Tip: Don’t shortchange your readers—oftentimes the beautiful things that we love about books are simple enough for indie-publishers to achieve. See the gears that Tom added to each page number, the way his cover artist put the Pocket Moon Press logo into a gear, and how Tom invites his reader to read on into the next adventure! 

Phew, we covered a lot, right? Thanks to 24 Carrot Writing!
 
Feel free to leave us questions in the comments! Just out of curiosity, did we make you open up a billion tabs? We might just give a prize for the person who fesses up to opening a ton of tabs! Heather generally has at least 25,000 tabs open on her screen on any given day. (Let us know in the comments and we’ll pick someone at random.) Did you sign up for Tom’s email list so you can follow his further adventures in Kickstarting? We can’t wait for that process. (That’s another blog post)!